The Billion Dollar Queen of the Chicago Luxury Market: Carrie McCormick Talks 2023



Carrie McCormick
#1 Luxury Broker in Chicago

With over a billion dollars in sales and 20+ years of real estate experience, Carrie McCormick is one of the most recognized names in Chicago real estate. Carrie has an unsurpassed reputation for white glove client service, ingenious marketing strategies and outstanding results. An award-winning and top-ranked real estate broker, Carrie has earned coveted industry accolades for her performance, as well as consistent compliments from her vast network and clients who repeatedly refer her business. Honest, trustworthy and reputable are just some of the qualities she possesses.

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“It is hopeless for the occasional visitor to try to keep up with Chicago-she outgrows his prophecies faster than he can make them. She is always a novelty; for she is never the Chicago you saw when you passed through the last time.”―Mark Twain, Life On The Mississippi 1883

​​​​​​​What is Carrie’s secret? McCormick is available to clients 24/7. “I communicate often and educate them on the market,” she says. “My clients and I are a team. It is important that we work together to create a successful outcome.” Selling real estate is about knowing what you are selling and articulating what the value is. Year after year, that focus has led to her placement in the top 1% for the Chicago Association of Realtors. She has also earned the association’s Bronze, Silver and Gold awards and been named a Top Social Media Contributor. Last year, she started a podcast to share tips and market information with her colleagues and clients. “My job is to provide a perfect real estate experience for my clients. I have built a support system that does just that”.​​​​​​​Questions for Carrie:

1. Understanding Chicago. Who is moving there and why? We’ve come a long way from meatpacking and manufacturing so what keeps Chicago relevant in the 21st century?

2. The Luxury Market. Let’s define what luxury means in Chicago. What are luxury buyers demanding in terms of high-end design, space considerations, amenities, location. What’s in store for the luxury market here during 2023 and beyond?

3. Luxury Neighborhoods. Talk to us about the key neighborhoods. Where is the luxury market in Chicago and how is that changing? Has the pandemic influenced the change?

4. Negotiability. We are all starved for inventory and its made for a strong seller’s market and record-price appreciation in luxury markets. Are we seeing the first cracks in seller’s armor? Are sellers standing firm or are we seeing greater flexibility to deal?
5. Technology. Everybody’s talking about it. How is technology changing the business of selling luxury real estate? Are you leveraging technologies such as artificial intelligence, video, social media or is your success still a function of your reputation, creativity, experience, drive and personal relationships?
6. Your Team. How are you organized for success?  High-end clients are high-demand and they want you, Carrie. You can’t be everywhere. Talk to us about the day to day, create and manage a team that delivers at your same high standards.

7. New Construction. You started in the business selling new high-rise condo development. It must be a big part of why you are consistently #1 in the Chicago market. Is that still the biggest part of your business? How is selling new development different?

8. The Big Get Bigger? We’re seeing consolidation in the real estate industry, big firms gobbling up little firms, going public, telling a national and even international story. Give me some perspective on being AtProperties, an independent firm, affiliated with the Christies network (and now owner of the Christies International Network). Honestly, does it even matter when all of our listings are on the internet anyway?

9. Midwestern nice. I watched your interviews and this is an important part of who you are. The billion dollar queen of Chicago real estate who has a reputation for getting deals done reminds us (twice) the importance of being nice, being kind, and doing the right thing. Is this your secret to success in Chicago? Is this part of “white-glove service”

10. Chicago White Sox or Chicago Cubs?  Mies Van der Rohe or Frank Lloyd Wright?

Add Thursday at 4pm to your calendar,
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John Engel – John Engel can be found at http://www.JohnEngel.com. He is a consistently top-producing agent in Fairfield County, Connecticut. John recently won the Realtor of the Year Award in New Canaan where he is has been Chairman of the Town Council and is currently a member of the Planning & Zoning Commission. John also brings an insight into internet-based marketing that is unsurpassed. Before going into real estate he was the founder of two successful internet businesses, Paper.com and e-Media for which he won the prestigious Entrepreneur of the Year Award. John spent his earliest years in Stuyvesant Town in lower Manhattan and went to New Canaan High School before attending Davidson College in North Carolina. After graduating, he served as an officer in the U.S. Army and spent some time leading a military intelligence platoon on the front lines of the first Gulf War. He currently lives in New Canaan with his wife Melissa and four children. In addition to hosting this podcast on the market each week, John Engel produces an easy-to-understand and in-depth monthly market analysis called the Market Report for the 16 towns of lower Fairfield County.

Roberto Cabrera – Roberto can be found at http://www.RobertoCabrera.com. With 24 years of experience, I have been recognized throughout the industry for achieving outstanding results: Ranked nationally by REAL Trends as one of “America’s Best Real Estate Agents” for avg. sales price of $4.350M. Sold a single family Townhouse faster than any other on the Upper West Side over $10M. I live with my wife and daughter on the Upper West Side, the neighborhood I have called home for the past 23 years. I was originally born in Richmond, Virginia and grew up in Maryland, just one mile south of the Mason Dixon line. After graduating with a degree in Mathematical Economics from Hampden-Sydney College, the 10th oldest school in the country, I spent 5 years in Washington, DC working as a financial consultant. I also studied at The National Conservatory of Dramatic Arts and I’m a former actor who once moonlighted as a stand-up comedian. Many years ago, I authored APPLE PIE – The Real Ingredients for Buying and Selling Your Slice.


If you’re thinking about purchasing a co-op, Carrie and co-op lending specialist Mark Olley discuss what it is, how it works and how to decide if it’s the right type of home for you. A co-op, or housing cooperative, is a type of housing owned by a corporation made up of the owners within the co-op. The corporation owns the interior, exterior and all common areas of the building. Instead of buying property as you would in a traditional real estate transaction, you’re buying shares of the corporation – the co-op association – that controls the co-op, which entitles you to living space.

Articles on Chicago Real Estate we enjoyed this week:

​​​​​​​I am a big fan of Jonathan Miller’s Housing Notes every Friday. I recommend you all subscribe. These are the reads, listens and visuals he and now we enjoyed this week:

Boroughs & Burbs Past Episodes

B&B 1: Heym, Kliegerman, Stevenson, Karp, Hobbs

B&B 28: “The Definitive Fairfield County Tour” (John Dicenzo and Robyn Kammerer)
B&B 29 “How’s The Real Estate Market Right Now?”  Lisa Lippman and Rob Johnson
B&B 30 “Am I A Brand?” Brand Building in Real Estate. Matt Leone & Chris Halstead
B&B 31 “The Townhouse Show” New York Real Estate: Terry Niaini & David Kornmeier 
B&B 32 “The Pricing Show” Jonathan Miller of Miller Samuels and Dr. Rob Docters 
B&B 33 “The Current Market” Talking About Real Estate with Scott Hobbs 
B&B 34 Darien, New Canaan & Westport: Discussion on What Makes these Towns Special David Genovese, David Waldman, Tucker Murphy, Laura Budd
B&B 35 “The Ranch Show” Montana Ranches Are Selling For Record Prices
B&B 36 NYC Real Estate “What We Can Expect in 2022”  (Greg Heym & Kevin Kovesci)
B&B 37 About Real Estate w/ Tony Fox, Scott Hobbs & Michael Goldenberg
B&B 38 Super-Lux Condos at $2500 Per Foot Selling in New Canaan and Westport.
B&B 39 What’s the Price of New in New York? Kliegerman & Tomana, New Development
B&B 40: Bob Stefanowski: Critical Issues for Connecticut’s Real Estate Economy
B&B 41: Ari Harkov on the NYC & Brooklyn Markets and Running a Top Real Estate Team
B&B 42: Affordable Housing – Who Needs It? w/ Tony Hwang, Ryan Fazio, Scott Hobbs & Francis Pickering
B&B 43: Benjamin Moore’s Color Expert & Top Designers Talk Color Trends in Real Estate
B&B 44: Noah Rosenblatt of Urban Digs on the New York Market
B&B 45: Governor Ned Lamont. Conversation on Real Estate & the Connecticut Economy
B&B 46 “Tax The Rich, They Won’t Move” A Conversation on Migration and Demographics
B&B 47: “Mexico is Hot” What You Need to Know about this Rising Real Estate Market
B&B 48: Zoom On Q1 Market Report for Real Estate in New York & Connecticut – So Hot
B&B 49: Mike Lubin & Matt Cohen, Top Realtors in New York, on The Post-Covid Market
B&B 50: “Can Housing Keep Rising” A Conversation with Jonathan Miller on Rising Rates
B&B 51: “Designing on a Dime” Sergio Mercado & Jennifer Cohler Mason on Design
B&B 52: The Martha’s Vineyard Show with Britt Bast and Cheri Mason of MVLandVest
B&B 53: The Vero Beach Show with Sally Daley and Bob McNally
B&B 54:  “Bracing for An Economic Hurricane” with Stephen Lascher & David Perry
B&B 55: Thinking of Downsizing? The Show on Small Houses with Sheri Koones
B&B 58: The Big Boston Show (Lisa Ranis, Craig Brody, Carl Lindvall & Jesse Greenstein)
B&B 59: The Fire Island Show with Experts Robert Kuhar and Glenn Rice
B&B 60: New York’s Commercial Market with Amir Korangy and Aaron Feldman
B&B 61: State of the NYC Market with Lisa Lippman and Louise Phillips Forbes
B&B 62: What’s So Great About The Hamptons? With Justin Agnello & Adam Hofer
B&B 63 || The Future of Modern Architecture with Reja Bakh & Robert Dean
B&B 64: The Southwest: San Diego & Scottsdale with Greg Kuchan & Nicole Kobrinsky
B&B 65: The Dominating Social Show with Samantha Yanks and Jonathan Stein 
B&B 66: The Growth Show with Richard Ferrari and Richard Grossman
B&B 67: Bigger in Texas with Catherine Lee and Jacob Sudhoff
B&B 68: Will Housing Weather the Storm with Jonathan Miller
B&B 69: Brian K. Lewis, Top Innovator, on Keeping It Fresh
B&B 70: Jamie Heiberger-Harrison on Real Estate Law
B&B 71: Carrie McCormick, the Billion-Dollar Queen of Chicago – register for Jan 12
B&B 72: La La Land or the City of Angels? Misty and Cindy – register for Jan 19
B&B 73: Peter Hernandez, founder of Teles, President of California – register for Jan 26
B&B 74: Stephen Kliegerman on New Development in New York – register for Feb 1
Add ​​​​​​​4pm Thursday to the calendar. Use the Meeting ID: http://zoom.us/j/92135931351
Or, binge watch all 62 shows on Youtube. Subscribe now: http://bit.ly/399yevL